Speaking Out

Nick Web100x100

GfK NOP's specialists speak at a numbers of conferences both home and abroad.

 

November 2008

IJMR Research Methods Forum, London

Corrine Moy, Director of Marketing Sciences, GfK NOP and Mike Cooke, Global Director Online Development, GfK NOP, are members of the organising committee of this conference, the first UK event 
focusing on the methodological challenges facing the research sector

The Insight Show, London

Nick Watkins, MD GfK Financial
Financial Services Focus
"Understanding the Implications of Multi-Channel for Research"
Dr Gordon Blunt, Market Analysis Director, GfK Financial
Financial Services Focus
"Using Segmentation as a Tool to Interpret Data to Drive Customer
Acquisition and Retention"
James Bance, Director, GfK Financial
Future Strategies
"Online Qualitative Research - the new frontier?"

Researching the Green Consumer, London

Corrine Moy, Director of Marketing Sciences, GfK NOP
"What are consumers’ ethical priorities and what defines an ethical brand?" 

SPSS: Directions 2008, Las Vegas

Mike Cooke, Global Director Online Development, GfK NOP & Sean Regan, GfK Operations – Online
"It's no game: automating quality in online research"

Research Industry Summit, Chicago

Mike Cooke, Global Director Online Development, GfK NOP
"Participatory panels and the use of social networks to meet increasingly complex client needs"

ESOMAR Qualitative Conference, Istanbul

Associate Directors Judith Staig and Rose Tomlins, GfK Business and Technology
"Technography: ethnography in the real world"
Event Programme Committee Chair - Sharon Dimoldenberg, Divisional Director, GfK NOP

2008 UK Cinema Industry Conference, London

Nick Chiarelli, Director of Consumer Trends, GfK Roper Consulting
"Enjoying the downturn - consumer coping strategies and the cinema industry"

Media Research Group Conference, Lisbon

Pauline Fitzpatrick, Research Manager, GfK NOP Media and Wilf Maunoir, Metro International
"Global survey of metropolitans"
Guy Holcroft, Associate Director, GfK NOP Media and Jo Hamilton, BBC
"Multi-platform media reach study"

October 2008

ESOMAR The Online Evolution, Dublin

Nick Buckley, Director New Social Media, GfK NOP
"Understanding the business of the Online Evolution"
Nick is on the Advisory Board for this conference

New Growth Opportunities:
Using Organic to Strengthen Your Sustainability, Resource, and Investment Strategies

Nick Chiarelli, Director of Consumer Trends, GfK Roper Consulting
"What shade of green? Staying ethical in a downturn"

EPIC (Ethnograpic Praxis in Industry Conference), Copenhagen

Simon Pulman-Jones, European Director Ethnography, GfK NOP
Session Chair, "In sight on site; revealing and sustaining valuable knowledge for corporations" 

September 2008

ESOMAR Congress, Montreal

Amrita Sood, Associate Director, GfK NOP Social Research and Krishan Lathigra, Senior Research Manager, COI
"Flood warning: consulting citizens in a time of crisis"
Nick Chiarelli, Director of Consumer Trends, GfK Roper Consulting
"Life in the Megacities of the World”
Phyllis Macfarlane, MD GfK NOP, and Jonathan Wibberley, Head of Customer and Market Insight, BT
"Proving the ROI of customer satisfaction research - a case study covering all types of customers" 

International Business Communications Conference, Sao Paolo

Simon Pulman-Jones, European Director Ethnography, GfK NOP, visiting international presenter
"Ethnographic Research in Innovation Processes" 

Segmentation in Marketing, London

Corrine Moy, Director of Marketing Sciences, GfK NOP
"Segmentation Techniques - what to use when"

Financial Services Research, London

Nick Watkins, MD GfK Financial
"Consumer decision-making in a multi-channel world"

June 2008

Branch Banking – Strategies and Profitability, London

Nick Watkins, MD GfK Financial and Gordon Blunt, Market Analysis Director, GfK Financial
"Database analysis and segmentation workshop"

ESOMAR WM3 (Worldwide Multimedia Measurement), Budapest

Nick North, MD, GfK NOP Media and James Holden, BBC
"Audience value across media: Beyond a measure of exposure” 

ESOMAR Innovate 2008, Copenhagen

Simon Pulman-Jones, European Director Ethnography, GfK NOP, Session Chair: "Innovation and Co-creation"

May 2008

Confirmit Community 08 - Convergence, London

Tony Broome, Consumer Services Director, GfK NOP
"Mixed Mode Research: the realities of managing and the benefits of running an IVR, CAWI and Paper survey"

BIG Conference: B2B Marketing: the issues and the practice, St Pierre Hotel, Chepstow

Judith Staig, Associate Directior, GfK NOP Business & Technology and Jonathan Wibberley, Head of Customer and Market Insight, BT 
"Putting the B2B customer at the heart of everything we do"

In Store Show

Helen Roberts, Retail Research Director, GfK NOP and Simon Duffy, Founder, Bulldog
"Best Practice for Driving Forward Retailer/Manufacturer Relationships"

GIMRA Seminar, London

Andy Thwaites, Insight Director, and Emily Owen, General Insurance Specialist, GfK Financial
"Consumer trends in the insurance market"

SPSS Conference, Athens

Mike Cooke, Global Director Online Development, GfK NOP & Sean Regan, GfK Operations – Online
"Using MrScripts technology to devise new automated quality control procedures for online market research questionnaires"

CASRO International Research Conference, New York

Mike Cooke, Global Director Online Development
"Navigating the Current: Managing Today’s International Research Issues"

April 2008

International Direct Marketing Fair, London

Richard Matthews, Director of Insight, GfK NOP
"Transforming research into actionable commercial strategies"

Seminario de Tendencias 2008 Tendencias para el futuro: Claves para entender cambios en la sociedad y en el consumidor, Madrid

Nick Chiarelli, Director of Consumer Trends, GfK Roper Consulting and Pedro Serranno, Research Manager, GfK Emer Ad Hoc Research
"The impact of trends on the global consumer - how to turn insights into competitive advantage"

Marketing Analytics: Advanced Techniques and Business Applications, London

Corrine Moy, Director of Marketing Sciences, GfK NOP
"Segmentation"

Association for Survey Computing Conference: Have we lost touch with reality? Re-engaging with respondents, London

Mike Cooke, Global Director Online Development, GfK NOP & Sean Regan, GfK Operations – Online
"Identifying inattentive respondents"

ESOMAR Asia Pacific Conference, Singapore

Sharon Dimoldenberg, Director, GfK Business & Technology
"Assessing the latest technological trends for Qualitative researchers workshop"

March 2008

WARC Online Research 2008, London

Mike Cooke, Global Director Online Development, GfK NOP, chaired this international conference exploring how to harness the power of the internet to generate consumer insight.
Nick Buckley, New Social Media Director hosted a debate on beyond panels; how to make online communities work

MRS Children and Young Persons Conference, London

Mike Cooke, Global Director Online Development, GfK NOP
"How web 2.0 can be used to provide market research insight into today's young consumers"

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