Online Omnibus

Our fastest omnibus and excellent value for money, with no compromise on quality of results. 

This representative online survey amongst internet users allows for the use of colour prompts/visual aids/multimedia.

Sample design and method

Universe: All adults aged 16+ in UK who use the internet

Sample size each wave: 1000

Sampling method: The sampling is drawn from GfK NOP’s online panel of over 200,000 UK internet users. The online omnibus employs a quota sample

Interview method: Online survey (CAWI)

Frequency: Once a week

Analyses

The standard service provides for the provision of tables including:

  • Sex
  • Age
  • Region
  • Working status
  • Marital status

Lead times

Questions: One day before fieldwork

Earliest topline results: One day after fieldwork (Full tables – pre-coded questions)

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