GfK HealthCare

GfK HealthCare is a renowned healthcare market research organisation, providing excellence in research experience, innovation and thought leadership, together with the global support of the GfK Group, a company with a rich tradition and history of more than 70 years focused solely on the business of marketing research. GfK HealthCare is a leading global provider of pharmaceutical marketing research services.

Are you interested in how GPs and Consultants perceive pharmaceutical companies and their representatives?

If so, GfK HealthCare has conducted an online survey with 200 GPs and 260 Hospital Consultants (across 17 major specialties) to find out how they view the image conveyed by 24 leading pharmaceutical companies and their representatives.

To find out more about the Pharmaceutical Company and Representative Image Survey click here>>

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