Consumer Trends
Successful companies earn their competitive advantage by understanding changing consumers needs and then using that insight throughout their business, to develop new and exciting products, reposition their brands, develop appropriate regional and global strategies and creative, effective, compelling and exciting marketing communications campaigns and innovative new products and services. We help our clients to turn insight into inspiration and foresight into advantage worldwide.
We recognise 26 global consumer trends, to read more about these trends and how to use them click here
News
New Products for 2010
Green Gauge® Global
Introducing GfK Roper Green Gauge® Global — the only study providing global marketers an in-depth look into green consumer trends, attitudes and behaviours in 25 countries.
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Mood of the World 2010
An up-to-date, comprehensive and authoritative audit of how global consumers are adjusting to the post-recessionary world, Mood of the World from GfK Roper Consulting delivers unrivalled insight and analysis of consumer concerns, attitudes and behaviours in 2010.
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Events
The World to 2020: the Impact of Changing Values and Influence on the Global Marketplace
Seminar: September 14, 2020 15:30 GMT, London SE1
Webinar: September 15, 2010, 14:30 GMT
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GfK Video Player
GfK Roper Pulse Blog
Join the Interactive Roper Blog Community
The Roper Pulse Blog is an ongoing series of observations and comments from the consumer-trends experts at GfK Roper Consulting.
Roper Reports Worldwide
Roper Reports Worldwide provides clients with a deep understanding of today's consumer climate and the major trends that drive the global marketplace, for more information click here
Contact us
If you would like more information about Roper Reports Worldwide or any of our products please contact us