Our continuous panels are perfect for understanding consumer behaviour over an extended period of time. Continuous panels excel in identifying changes in specific consumer markets and investigating the underlying reasons for these changes. There are many benefits to using a continuous panel approach.
GfK NOP also provides access panels. These are ideal for ad-hoc research, to get a one-off or periodic market picture. Alternatively, we can build you a custom community panel using the latest Web 2.0 tools, to facilitate conversations with your customers, employees or prospects. Read more
Julia Beaver
Head of GfK NOP Research Panels
+44 (0) 20 7890 9000
researchpanels@gfk.com