Online Shopping

 
Traditional mail order houses are moving their businesses online and almost every brand now offers an online channel. Consumers are benefitting from this convenient and price-competitive shopping arena.

Added to this, the recessionary environment has focussed consumers on looking for value for money - not necessarily cheaper products, but certainly on how to obtain the best prices. The internet makes price comparison and shopping around between stores easy and the increase in spending online, across virtually all product fields, has been marked.

Our monthly study from our ConsumerScope online panel, gives a holistic view of the Distance Shopping Environment, tracking consumer trends across all product categories and all channels – online, telephone, mail order or television.