24% of those who took out a home insurance policy online in the last year are considering switching, compared to only 15% of all new policyholders? FRS, September 2008
Customer Satisfaction tracking to monitor and profile customers, identify needs and explore intentions. More>>
FRS analysis and qualitative research among consumers to inform the development of health insurance products. More>>
Online survey followed by Concept Clinics to amend and refine an initial concept into a firm proposition. More>>
Switchers: Going round in circles. More>>
Nick Watkins
Tel: +44 (0) 20 7890 9190
Email: ukinfo@gfk.com