Markets we cover

Companies need to make decisions. Knowledge is the basis for the decision-making process. Our business information services provide the essential knowledge that industry, retail, the healthcare and service sectors and the media need in order to make their decisions. As a knowledge provider, we aim to be a leader in all the global markets in which we operate - in the interests of our clients, our employees, our company, our shareholders and the general public.

Our business areas are:

  • prescription medicines
  • proprietary pharmaceuticals
  • biotechnology
  • nutritional and dietary supplements (nutraceuticals)
  • HCP insurance and defence
  • dental health
  • vision correction and contact lenses
  • disposables
  • diagnostics
  • OTC (over-the-counter) products
  • pharmaco-economics
  • clinical equipment
  • medical devices

 

GfK Healthcare is part of GfK Group, one of a select band of truly global research agencies. We have coverage in over 90 countries worldwide, supported by a network of 67 local country offices and over 7000 staff.

We aim to bring you the best local knowledge and market understanding, combined with global expertise, consistent international co-ordination and quality standards.

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